Task 1:
Investigate control mechanism in an organisation operating globally.
Guideline word count: 750 words
Evaluate how marketing techniques and tools can support the strategy of an organisation and how this impacts on the marketing plan.
Investigate the strategic alternatives for achieving organisational goals
Determine marketing methodologies and approaches that contribute to a marketing plan within complex organisations Assignment Brief – Strategic Marketing Page 2 of 3
Task 2:
Be able to produce a strategic marketing plan
Guideline word count: 900 words
Identify the purpose of marketing plan.
Develop a marketing plan that will achieve strategic objectives for a complex organisation
Examine the role of pricing, product and advertisement planning in strategic decision making
Task 3.
Demonstrate an ability to formulate and access international marketing strategies
Guideline word count: 750 words
Plan, segment and position the product in to achieve the target market.
Promote the marketing plan in support of strategic objectives
The post Evaluate how marketing techniques and tools can support the strategy of an organisation and how this impacts on the marketing plan. appeared first on Essay Quoll.