WATCH THE WHOLE VIDEO
After viewing the short presentation given on the cannabis industry you may have mixed emotions of the controversial plant. We have all grown up with a stigma either positive or negative of the effects of marijuana. In 2023 stigmas still exist but a new education and marketing campaign is changing the minds of millions worldwide.
• For this assignment, think about how each one of the representatives on the video presents their argument, facts and personal narrative.
• Are they genuine in their marketing of such a controversial product?
• Whom is their target market?
• What is your opinion of the big push for marijuana to be recognized and marketed as a “good” product as opposed to the stigma that been around for years.
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