Luxury skincare products and services; What motivates and drives purchasing power?

A) Knowledge and understanding

A2: Demonstrate an understanding of current theoretical and methodological approaches and how these affect the way the knowledge base is interpreted.

B) Cognitive skills

B1: Develop critical responses to existing theoretical discourse, methodologies or practises within the Luxury sector and suggest new concepts or approaches.

B2: Design and undertake substantial investigations to address significant areas of theory and practice. Selects appropriate advanced methodological approaches and critically evaluates their effectiveness.

B4: Undertake analysis of complex, incomplete or contradictory evidence or data and judge the appropriateness of the methodologies used, whilst evaluating alternative approaches.

C) Practical and professional skills

C2: Autonomously implement and evaluate improvements to performance drawing on innovative and specific luxury sector best practice (industry and functional).

D) Key transferable skills

D1: Use personal reflection to analyse self and own actions to allow for adaptation and change.

D2: Be an independent and self-critical learner whilst guiding and supporting the learning of others and managing personal professional development.

D3: Identify, evaluate and develop competencies and qualities to support effective interpersonal communication skills in a range of complex and luxury sector contexts.

LBM725_-_Dissertation

APA

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