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OM 374 Introduction To Operations Management
Questions:
To give students an opportunity to synthesize topics discussed in the course, each student will develop the operations plan for a theoretical company competing in a predefined segment of the market/industry. Each student will develop a 5-6 page executive summary report (double spaced, Times New Roman, 12 pt font) that outlines the operations plan for the company. This is a theoretical scenario, but the report, and the analysis/data included within the report, should be realistic. While not required, the project could be enhanced by benchmarking an existing business that competes in a similar market/industry to assess the operations of the existing business; however, the final report shall be constructed as a theoretical (fictitious) company.
In order to earn the opportunity to receive fill credit for the project, the report should include (in some form), but is not limited to, the relevant topics in the outline below. Please use the outline below as headings in your report.
a. Introduction of the theoretical firm. Firm name, slogan, logo, mission statement, and vision statement, along with any other relevant information about the firm.
b. Description of the products and/or services provided
c. Operations Strategy
d. Location(s) of the firm (including any warehouses, distribution centers, etc if needed)
e. Productivity, Forecasting, Capacity, Inventory Mgmt. and Quality Control considerations
f. Break even analysis including fixed and variable costs, potential revenue, and selling price
OM 374 Introduction To Operations Management
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