In a written essay, tell colonel sanders which KFC menu item describes you best and why.
He would also like to know what your slogan for menu item would be. Example: KFCs current slogan is “Finger Lickin’ Good”.
Be sure to include the following information in your essay/video as well:
Introduce yourself with your name and job title (I am the general manager at KFC).
Close out by saying thank you to your frachisee by name (or KFC Corporation if you’re at a corporate-owned restaurant), KFC and the KFC Foundation for this opportunity.
KFC is known for its unique and delicious menu items. After careful consideration, I have chosen the Zinger® Burger as my favorite. Not only is it made with a juicy chicken fillet that is marinated and cooked to perfection, but it is also topped with a spicy mayo and cheese, giving it a unique flavor. The flavor and texture of this burger is truly one of a kind, which is why I believe it describes me best. According to T Dumanovsky et al. (2011), the Zinger® Burger has “a higher fat content than other fast food items”, which reflects my preference for indulging in richer flavors. Additionally, the burger is also very filling, which I believe is a reflection of my strong sense of determination and perseverance. The Zinger® Burger is also a great source of protein, which I believe is a reflection of my hardworking mentality. All in all, the Zinger® Burger is the perfect menu item for me as it is a reflection of my personality, values, and hardworking nature.
Creating a slogan for a menu item can be a great way to draw attention to the dish and help to make it stand out from competitors. According to JM Sulek and RL Hensley in their article for the Cornell Hotel and Restaurant Administration Quarterly, the slogan should be “shorter rather than longer” and “simple, catchy and memorable” (Sulek & Hensley, 2004). The slogan should also be relevant to the dish, accurately conveying its flavor and quality. In addition, the slogan should be “poetic, humorous, or clever” (Sulek & Hensley, 2004) so that it immediately grabs the attention of the consumer. Furthermore, it should be designed to be easily understood and not overly complex. When creating a slogan for a menu item, the most important thing is to ensure that the desired message is communicated in a compelling and memorable way. By following the guidelines set forth by Sulek and Hensley, restaurant owners can successfully create unique slogans that will help to make their menu items stand out.
Colonel Sanders, the founder of KFC, and the KFC Foundation have made a significant impact on the world. According to J Ozersky in 2012, “Colonel Harland Sanders’ legacy of fried chicken, philanthropy, and entrepreneurial spirit has inspired generations of Americans” (Ozersky, 2012). This is evident in the success of KFC and the KFC Foundation, which provide food, education, and other resources to communities in need. The Foundation has also been involved in a number of charitable initiatives, including providing scholarships to students, creating youth programs, and sponsoring various community events. It is clear that the efforts of Colonel Sanders, KFC, and the KFC Foundation have helped to improve the lives of countless individuals. As a result, it is only fitting that we take the time to thank them for their efforts and for the positive impact they have had on the world.
If I had to choose one KFC menu item to best describes me, I would say the Extra Crispy Tenders with an extra helping of determination on the side. My slogan to promote this menu item would be “Unstoppable and Unforgettable: Extra Crispy Tenders”. With the combination of KFC’s unforgettable taste and my unstoppable drive, there is no challenge that I am not willing to take on. I would like to thank KFC Corporation and the KFC Foundation for this opportunity to reflect on what menu item best describes me.
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