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A brief introduction to the company, the nature of its business, and a brief overview of its financial performance and position over the past five years. Use suitable graphs and tables to display your data.
A two-year comparison of the financial performance of your company and a suitable competitor using at least 10 ratios per year. Your analysis should cover profitability, liquidity, efficiency, and capital structure. Review and adjust your ratios in light of any changes in accounting policy or any unusual transactions or events that might have occurred and discuss the ratios fully.
An analysis of the investment potential of your chosen company using at least 4 investor ratios together with a suitable analysis of the company share price over the last 6 months. Highlight reasons for any significant fluctuations and whether the business could provide a good investment for the future.
A discussion of the limitations and reservations regarding your analysis in parts (b) and (c) above.

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